Identity and design for Poetry Town, a large-scale project, initiated by Poetry Ireland across 20 towns on the island of Ireland.
Capturing the sense of a town, its facades and colours. The typography is architectural, defining the surroundings. Words, stories, poems—the narrative of any town is what makes that town. The words become the infrastructure in the design. This is a collective of diverse elements coming together to form a larger whole. Building upon, and reinforcing each other.
Fun, lively, colourful—a celebratory collective. The design is an infrastructure of typography, it’s about holding together; telling a story; defining a town.